Request a Media Invitation from TheSmartLocal

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TheSmartLocal Quick stats:


Over 600,000 unique visitors monthly (80% Singaporean), 60,000+ followers on our social media channels (FB/Instagram/Twitter) and some of our content is also syndicated by YahooSG, Singtel's NewsLoop, AsiaOne, and various other networks for even more eyeballs.

You can contact us at 6498 7458 or by sending an email to This email address is being protected from spambots. You need JavaScript enabled to view it. . Media samples can be couriered to our address at 592F Balestier Road, Singapore 329902 for editorial consideration.


The power of an influential publication


Looking for a good dose of free publicity on Singapore's leading online travel & lifestyle portal? We don't just rehash press releases. We create buzz, make events exciting and cross promote them on our social media channels to get people talking.

See more of our press coverage and advertising rates here.

For more information on the importance of blogger marketing, check out this popular blogger marketing article I wrote for the Singapore Business Review. 

We believe if your story interests our readers or our writers enough, mutually beneficial collaboration opportunities exist. We've worked with many PR agencies in Singapore as well as restaurants, hotels, airlines etc. However, do note that we get over a hundred requests every week, so we are very selective of what we would cover under media invites.

Those that would qualify under media invitation include restaurant tastings, new products, theatre shows, hotel invitations, tourism board invitations, wellness treatments etc. Don't just send us a press release and expect us to post about it. That will never happen. Our content attracts a large readership because it is credible and written based on personal experience.

All coverage we give have to be personally experienced by our writers.  Note that a media invitation will not guarantee a write up. If we have a bad experience, rather than give negative publicity, we will choose to not post about it. Reviews are dependent strictly on our writer's experience and that also means if we end up having a great experience we will rave about it.


Requesting a Media Invitation

Because of the number of invites we receive each day, we unfortunately are unable to accept all requests. Your media invitation has to be significant and of interest to our Singaporean readers.

We are highly selective of which invitations we accept so your offer must really stand out. Otherwise, there is always advertising which we will accept as long as your company has a good reputation.

Press releases without any proper invitation or the courtesy of an introductory email go straight in the bin. We are into building long term lasting relationships and do not appreciate being just another contact you spam your press release to on your mailing list. We pride ourselves with being able to provide more influence and coverage than other blogs or portals.

We are the only travel and lifestyle portal in Singapore that gets over 600k unique visitors a month.

We also have optional premium add-on features that can supplement your campaign such as bannersfront page features and video highlightsIf you're keen to run a longer campaign on TheSmartLocal through the year or enhance your features please refer to our advertisement page. If you're looking for bundled services like professional grade photography so you have commercial rights for pictures for your media release, check out our digital media solutions page.

Note that media invitations do not affect our review component on our site which is a different system that remains independent from media invites and advertising. All media invitations and advertorials will be explicitly declared as such for editorial integrity purposes.

Should you have any further questions, feel free to call us for a quick chat at 6498 7458 or send an email to This email address is being protected from spambots. You need JavaScript enabled to view it. .


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About the Author
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Bryan loves exploring and sharing the best of Singapore and the best travel ideas with readers. He creates innovative start-ups that he hopes will allow him to live a life doing what he loves. He enjoys photography, film making, coding and writing - and the process of getting better at them. He is trying to learn fashion after someone said he looked like a 40 year old. He is not 40 years old.

He's Editor-in-chief at local lifestyle portal and regional gaming portal where he also runs an events management company. He is co-writer of Korean Travel Guide "Mad for Singapore" by Chosun Media with his wife Chloe Park. He thanks you for reading this and apologises for talking in third person.

Mad For Singapore