Request a Media Invitation from TheSmartLocal
TheSmartLocal Quick stats:
600,000 unique visitors monthly (80% Singaporean), 40,000 followers on our social media channels (FB/Instagram/Twitter) and our content is also syndicated by YahooSG, Singtel's NewsLoop and various other networks for even more eyeballs.
Looking for a good dose of free publicity on Singapore's leading online travel & lifestyle portal? We don't just rehash press releases. We create buzz, make events exciting and cross promote them on our social media channels to get people talking.
The power of an influential publication
See more of our press coverage and advertising rates here.
For more information on the importance of blogger marketing, check out this popular blogger marketing article I wrote for the Singapore Business Review.
We believe if your story interests our readers or our writers enough, mutually beneficial collaboration opportunities exist. We've worked with many PR agencies in Singapore as well as restaurants, hotels, airlines etc.
Those that would qualify under media invitation include restaurant tastings, new products, theatre shows, hotel invitations, tourism board invitations, wellness treatments etc. Don't just send us a press release and expect us to post about it. That will never happen. Our content attracts a large readership because it is credible and based on personal experience.
All coverage we give have to be personally experienced by our writers. Note that a media invitation will not guarantee a write up. If we have a bad experience, rather than give negative publicity, we will choose to not post about it. Reviews are dependent strictly on our writer's experience and that also means if we end up having a great experience we will rave about it.
Requesting a Media Invitation
Because of the number of invites we receive each day, we unfortunately are unable to accept all requests. Your media invitation has to be significant and worth our writer's time and it has to be of interest to our Singaporean readers.
We are highly selective of which invitations we accept so your offer must really stand out. Otherwise, there is always advertising.
Press releases without any proper invitation or the courtesy of an introductory email go straight in the bin. We are into building long term lasting relationships and do not appreciate being just another contact you spam your press release to on your mailing list. We pride ourselves with being able to provide more influence and coverage than other blogs or portals.
We are the only travel and lifestyle portal in Singapore that gets over 600k unique visitors a month.
We also have optional premium add-on features that can supplement your campaign such as banners, front page features and video highlights. If you're keen to run a longer campaign on TheSmartLocal through the year or enhance your features please refer to our advertisement page. If you're looking for bundled services like professional grade photography so you have commercial rights for pictures for your media release, check out our digital media solutions page.
Note that media invitations do not affect our review component on our site which is a different system that remains independent from media invites and advertising. All media invitations and advertorials will be explicitly declared as such for editorial integrity purposes.
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Our Latest Travel Adventure - TSL Discovers Indonesia!
This month, the TSL team went on a journey filming and discovering 5 little known Indonesian cities truly off the beaten path. In our final episode we explored Medan, home to Lake Toba - the largest Volcanic Lake in the world and one of Indonesia's most underrated destinations. Read more about our adventures below!
Air tickets start from as low as $59 one way. Check out the full details at ChangiAirport's website!