As part of the 20th anniversary celebrations of Reebok's Pump Fury series, Reebok has partnered with local labels Limited Edition and Hypethetic to recreate this iconic shoe. The shoes were unveiled at an exclusive launch held at f Club complete with VIPs and previous designs of the Pump Fury.  Its no coincidence that these shoes are truly something to marvel at as the labels Limited Edition and Hypethetic were selected precisely for their design forte in the cult fashion market in Singapore.   The Designer    Hypethetic founder Joe Cher a.k.a. TwistedJoe was given appointed to give his artistic take on the...
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Mediacorp has collaborated with Korean media powerhouse CJ in a new travelogue series on Channel U. About A Date with K-Pop Stars The story revolves around Julie Tan (陈欣淇) who goes to Korea with no idea where to find the best food and entertainment. Kpop stars such as girl group Jewelry and boy band A-Jax star as her local hosts for the trip. She will be living with Dal Shabet at their dormitory to experience Korean culture and live the Korean way of life. The locals in Korea will also be helping Julie clear her bucket-list of things to do such...
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Monin Syrup in Singapore   Many cafes, bars, restaurants and even mega fast food chains like McDonald's use Monin syrup in their drinks. You may not know this but be it in coffee, soda or alcoholic beverages, many drinks we enjoy contain this brand of syrup. The best part has to be how they natural and sugar free syrups. However, despite the fact that they are so commonly found, it is hard to buy them from a local retailer that does not sell it in bulk. Many people who want to make these syrups at home do not know where to find them....
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Häagen-Dazs Valentine's Day Menu   Häagen-Dazs has prepared a special menu for Valentine's Day which will be available at all outlets in Singapore from 31 January to 28 February 2014. Here's a look at some items on the menu. Valentine's Fondue ($48) With 2 complimentary coffee or tea* Spoil your loved one with this spread of 16 mini heart-shaped ice cream scoops in four different flavours, exotic fruits, delectable bites of dark chocolate brownies and chocolate chip cookies. In the centre lies a smooth chocolate dipping sauce. Love Story (S$22) Perfectly balanced with three palate-cleansing, heart-shaped Raspberry Sorbets. A pink chocolate...
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You may remember our coverage last year of Run For Hope 2013, where funds raised for the run went towards cancer research in Singapore, and finding a hope for cancer patients. Buddie the Badger neck warmer Recently, the National Cancer Centre Singapore (NCCS) initiated the sale of "Buddie the Badgers" at the NCCS retail pharmacy which will go on throughout the year. This makes it easy for shoppers to pick up the mascot for good cause. Donations will go to support NCCS’s charity fund – NCC Research Fund. If you do see this figurine around the next time you're there, do...
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About Romeo & Juliet   The legendary star-crossed lovers are given a new lease of life by Toy Factory productions. A total of 16 shows will be aired over this period, timed to start just before Valentine's day on the 13th of February to the 23rd. The play features a gorgeous young cast including Benjamin Kheng as Romeo. Those who follow the local music scene will recognise the singer/musician from being in one of the hottest bands at the moment - The Sam Willows.   Synopsis   In aristocratic Verona, a fateful meeting at a ball sees tempestuous young Romeo and...
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What Pangdemonium fans can expect in 2014   2014 is looking to be another strong year for Adrian and Tracie Pang's Pangdemonium. If you're familiar with their work, you would notice this recurring theme in their productions. They don't touch ordinary plays! They love tackling unique and quirky stories, difficult topics and most of their productions usually have a strong social message (mental health, depression) behind them which helps raise awareness for these issues. And somehow, they make it all come together fabulously through theatre. Their shows last year Rabbit Hole, Next to Normal and Gruesome playground injuries were received with adulation by the Singapore media as well...
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About Viva La Papa   Viva La Papa hand cooks their chips in small batches with pure sunflower oil, with a hint of natural Peruvian flavours. To make their chips, Viva La Papa aims to use the most delicious and sustainable varieties of native potatoes, originating from Peru thousand years ago. They are also the proud sponsors of Amantani, who run educational boarding houses for children in the remote Andes of Peru. They make a contribution from each bag sold to this charity.     Flavours of Viva La Papa   Andean Pink Salt Potato Chips Anticucho BBQ Potato Chips Chillies &...
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Making a video that shows a customer choosing a bottle of water over a Heineken? Say what! You have to give credit to Heineken for being willing to focus on such a positive message, at the risk of losing sales of their own alcohol. Because after all, if party drinkers were to start drinking in moderation, they aren't going to be drinking so much Heineken right? That's why I have great respect for what they are doing and the social message behind this video. Teaming up with world famous DJ, Armin Van Buuren, this global campaign, called “Dance More, Drink Slow”, focuses on making moderate...
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You may have seen the latest video by Heineken popping all over your feeds. And if you haven't, well its only matter of time and this ad was just uploaded on 9th December 2013. Not only is this video an example of good creative advertising, it's also engaging with a gorgeous lead that looks like a mix of James Franco and Tom Welling. As someone who enjoys making films, I love the techniques employed in the film from the mini birds eye view time lapses at intervals and. I feel the directors managed to capture the vibe of a club very well....
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